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LINK20 Heartland Run 2025 x Laugh And Belly

Link REIT celebrated its 20th anniversary with the Heartland Run 2025, a community-focused virtual run held across Jurong Point, AMK Hub, and Thomson Plaza.

 

Running from 30 June to 31 August 2025, the event included milestone challenges (5 km to 100 km), digital badges, e-certificates, exclusive rewards, and a premium goodie bag for paid participants.

My Role:

  • Key Visuals & Campaign Artwork

  • Premium Goodie Bag Design

  • Merchandising & Layout Execution

Outcome & Impact:

  • Cohesive Visual Experience

  • High-Value Premium Pack

  • Amplified Engagement

LINK20 Heartland Run - AMKHub Run - Thomson Plaza - Jurong PointBanner - Mobile.jpg

RACE GOODIE BAGS

Limited to first 1,000 Participants only.

RACE KILOMETRES

Journey to 100km! Hover over the images to see the coloured checkpoints.

Virtual Run E-Badge 5km BW.png
Virtual Run E-Badge 5km.png
Virtual Run E-Badge 50km BW.png
Virtual Run E-Badge 50km.png
Virtual Run E-Badge 20km BW.png
Virtual Run E-Badge 20km.png
Virtual Run E-Badge 80km BW.png
Virtual Run E-Badge 80km.png
Virtual Run E-Badge 100km BW.png
Virtual Run E-Badge 100km.png

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